Welcome to The Basket Weave,
our new monthly series profiling inspiring leaders, female founders and tastemakers
in their respective fields namely fashion, media, and interiors. Get to know
these empowered and influential women through a personal lens as we discuss
sentimental travel, seeking inspiration, and, of course, Pamela Munson handbags.
We hope you enjoy getting to know these inspiring women, each with unique paths
and purpose, as much as we do.
Interview with the founders of Cara Cara
The founders of NYC-based brand Cara Cara collided through their children- the unions that make cities like New York more intimate and familiar. Between the three of them, besides their shared love for Ice Cream (read more below!) they share a collective 50 years of fashion, digital and marketing experience. Cara Cara was born out of a void in fashion they felt qualified to fill for women everywhere: they design clothes for real women and seek to embody a unique kind of casual glamour.
We are excited to feature the three founders on our newest edition of The Basket Weave: Julia Brown, Sasha Martin and Katie Hobbs. Read on to learn more about their inspiring story and what they are loving right now.
How and when did you all decide to launch Cara Cara?
After many, many years working in corporate settings; we wanted to take our collective career experience and bring that to a project that felt personal and fulfilled a need of our own.
What are three things you all can’t live without?
a 17" PC laptop, cabs and my custom hair color mixed by Eva Scrivo
What’s your favorite time of day?
9:30 am - through the chaos of getting the kids ready and to school/camp, and ready to launch into my own agenda!
Favorite vacation spot?
Malliouhana on Meads Bay, Anguilla
Favorite makeup must have?
Glowscreen - it's the perfect tinted sunscreen with just a hint of shimmer
Dream country to visit?
South Korea - for the food, the fashion and some of my favorite friends
Must have clothing item everyone should have?
A white dress shirt with attitude, which was the concept behind our classic Hutton Top
Style Icon?
When are they going to release an Upper East Side Barbie?? Her.
Favorite Pamela Munson handbag?
The minaudieres. I love anything that starts a conversation!
Quick Fire Questions:
● Coffee or Tea? Coffee
● Heels or Sandals? Heels
● Beach or Pool? Beach
● Frozen Yogurt or Ice Cream? Ice Cream, please...
● Winter or Summer? Neither - give me New York in the Fall any day!
How and when did you all decide to launch Cara Cara?
What Sasha said :)
What are three things you all can’t live without?
My jumprope, biologique p50 and a Thursday martini
What’s your favorite time of day?
Those exhilarating 15 minutes of cool down after an outdoor morning workout with an icy cold brew and email check.
Favorite vacation spot?
Ischia, Italy
Favorite makeup must have?
Gucci Westman Lit Up Stick
Dream country to visit?
I visited India with a backpack and a budget in my 20s. It was such a life changing trip and I'd love to return and do a more luxe version at an Oberoi property.
Must have clothing item everyone should have?
Cara Cara's new knit Madeline bandeau top is a sleek little base layer for fall, blazers, and silk camp shirts unbuttoned.
Style Icon?
Ali MacGraw's cosmopolitan bohemian style from the 70s
Favorite Pamela Munson handbag?
I love them all! My current fave is the Kate. It's so functional and chic. I can throw a little sweater in it and tote to the beach or cinch up and throw over my shoulder for date night.
Quick Fire Questions:
● Coffee or Tea? Coffee
● Heels or Sandals? Heels
● Beach or Pool? Beach
● Frozen Yogurt or Ice Cream? Ice Cream
● Winter or Summer? Summer
How and when did you all decide to launch Cara Cara?
Finding the right partners was really what launched Cara Cara. It didn’t come together until I found the women to share the dream (and the desire to start a company!) start-ups are not for the faint of heart, but we can all have a laugh and a drink at the end of the day and that’s what makes it special.
What are three things you all can’t live without?
Nature, Horses, and Sun block
What’s your favorite time of day?
Golden hour
Favorite vacation spot?
South of France and Nantucket
Favorite makeup must have?
Tinted moisturizer (ilia, Laura Mercier are my favorites)
Dream country to visit?
Africa, again!
Must have clothing item everyone should have?
A knit dress- I could go on and on here…
Style Icon?
Elle McPherson
Favorite Pamela Munson handbag?
The Jane Clutch
Quick Fire Questions:
● Coffee or Tea? Coffee
● Heels or Sandals? Both!
● Beach or Pool? Beach
● Frozen Yogurt or Ice Cream? Ice Cream
● Winter or Summer? Summer